Practical Production
Marking Criteria for Assignment 3: Production
Levels for the Project
Level 1 1-8
The candidate will produce a short production task individually or make a contribution to a group production task. This will demonstrate that the candidate has used editing skills in a simple way and can present the production in an acceptable manner. Candidates will often replicate existing productions at this level. The candidate will accurately use simple generic codes and narrative conventions at the higher marks in this level.
Level 2 9-16
At this level, the production task will demonstrate a more thorough understanding of typical codes and conventions but these will have been used by the candidates for their own purposes. The candidate's editing skills will be competent and the production will be well organised, well presented and appropriate to the target audience.
Level 3 17-25
A technically competent piece which reveals an excellent grasp of editing skills. Tasks will be firmly based on a developed understanding of the codes and conventions associated with the type of media production. The better productions in this level will be creative, stimulating and interesting to the target audience.
Levels for the Evaluation
Level 1 1-5
A basic account of the production process which will tend to follow its chronological stages. The description of these stages will be in simple language. The candidates will be able to comment on the issues which arose for the production task. The account will reveal an obvious understanding of how the production task links to the target audience. As candidates move through the marks at this level, they will begin to make simple judgements about their work.
Level 2 6-10
At this level candidates will begin to reflect on the outcomes of the production task in relation to their aims, which will be clearly stated. They will have also commented on ideas for promotion, distribution and the issues their production raises for potential audiences.
Level 3 11-15
At this level the candidate's account will be a well-drafted document with the clear structure of an evaluative report. Candidates will reveal evidence of critical reflection in terms of the specification framework and will outline possible areas for revision.
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